Direct Marketing in 2022
Industry trends and individual research has discovered that an overwhelming number of members keep up to date via SMS, email and mail.
Kicking goals for Brothers Group
The onset of COVID in 2020 set Brothers Cairns Group on a review of their business operations. Two years on, their marketing has been completely transformed.
A new integrated loyalty system for Shiraz & SPK
Maer Group has delivered a new integrated loyalty program for the Gold Coast’s number 6 restaurant on Tripadvisor, Shiraz Persian Restaurant & Bar.
A level-up for Frenchville Sports Club
With the support of Maer Group, the new Frenchville Rewards program has now launched. The new program provides an improved tiering system, with more tangible rewards and experiences for members.
Queensland Clubs – Key Dates for 2022
2021 is a wrap! Now it’s time for you to take your New Year’s resolutions and turn them into actions.
Top 10 Club Marketing Predictions for 2022
As we say goodbye to 2021 and look towards 2022, we take a look at Maer Group’s Top 10 Club Marketing Predictions for 2022.
Marketing Trends from 2020
The new year has finally arrived, meaning it is time to look back on the past year and review the marketing trends that emerged from the beginning of the decade.
How to pause your loyalty program
Tiered loyalty programs have become an essential part of membership offerings. Once setup, they are often left chugging away in the background. But what happens when gaming at your venue shuts down for four months? Have you taken the steps necessary to pause your program?